William Hill Sportsbook offers online betting in regulated markets around the world. Customers today can visit WilliamHill.com for mobile sports betting, online casino games, scratch cards, bingo and poker.

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Note: This William Hill review is personal opinion, not a promotional review.

William Hill

William Hill was established way back in 1934 and ranks as one of the largest UK bookmakers today. The hallmarks of William Hill include a vast variety of football betting markets, a large casino and an active online poker room.

Williamhill Review

Pros

• Positive reputation since 1934
• In-play betting and live streaming
• High profile matches feature hundreds of markets
• Poker, casino, bingo and financial betting also available

Cons

• Too many restricted countries/territories

Overall Rating

William Hill Info

• Betting Site: William Hill
• Website: www.williamhill.com
• Established: 1934
• Country: UK
• Support: Phone, e-mail and live chat.
• Minimum Deposit: £5

The William Hill Sportsbook story began in 1934 when the manafter which the company is named started a bookmaking business taking wagers byphone and post in the UK. This was nearly 30 years before the UK even legalizedsports betting, but Mr. Hill persisted nonetheless until betting shops werelegalized in 1961

After legalization, William Hill bought into his firstbetting shops. The fledgling business grew from there and quickly became a fixtureamong High Street bookmakers. Mr. Hill passed away in 1971 but the companycontinued to grow year after year and is today one of the most recognized namesin sports betting.

Today, William Hill operates several thousand physicalbetting shops around the world in addition to its online bookmaking and gamingservices.

Key Facts:

• Founded in 1934
• Employs more than 15,000 people
• Operates 2,400 betting shops in the UK
• Holds Licenses in the UK, Italy, Spain, USA andmore
• Offered wagers on 60,000 football matches alonelast year
• Serves customers from nearly 200 countries

Considering all of the above WilliamHill.com clearly has the history and expertise to lay any security or legitimacy questions to rest. The only question left is to determine if this is the right betting site for you. The remainder of this William Hill review will take a close look at everything this site has on offer.

William Hill Sportsbook Review

Sports betting has been William Hill’s primary business fornearly 90 years now and brings plenty of experience to the table. The WilliamHill brand is not particularly exciting or flashy, but instead promises aprofessional and straightforward experience.

Betting Markets and Sports Covered

Betting options are quite diverse with dozens of sports covered throughout the year. Customers can find markets on everything from mainstream sports such as football and basketball to niche options such as esports and hurling.

Selecting a sport from the main navigation menu brings usersto that sport’s highlights page where popular and upcoming matches are featuredprominently. Customers can further narrow down the options from there byselecting the specific league under that sport in the left navigation menu.

Most events, whether they be football or cricket, arecovered with dozens of markets. The most popular sports offer upwards of 300+individual markets for individual matches. The options include everything fromwagers on who will win and the correct score to penalties, corner kicks andmore.

In-Play Betting and Live Streaming Video

Live betting plays a major role at William Hill withhundreds of events streamed every day. In fact, they sometimes have 200+ livebetting events running at a time. Customers can select any of these matchups toplace wagers in real time during the game with constantly updated odds.

The William Hill in-play betting markets are numerous duringlarger events with 100 or more markets offered throughout each match. Optionsduring matches include wagers on the outcome of the game, method of the nextscoring play, next penalty and much more.

Live stats are offered during all in-play events, including streamingtext-based statistics updates and graphic visualizations of what’s happening inreal time. Many events are also covered with live streaming video. Live videois offered free of charge to all customers with a positive account balance orwho have placed a wager within the last 24 hours.

Extra Features

William Hill Sportsbook offers a variety of extra featuresdesigned to provide strategy advice, enhance the betting experience or both.

William Hill radio offers live commentary on major matcheseach week with in-play betting advice and tips on thousands of matches every year.Customers can tune into WH Radio online or through the app daily at 5 PM onweekdays and 12 PM on weekends.

Other features include early cashouts (close your bet early for a partial payout) and a build #yourodds feature, which allows users to request custom bets and odds from William Hill through Twitter and Facebook messenger.

Horse Racing Betting and Greyhounds

The William Hill approach to horseracing betting is similar to how other large bookmakers do it. Instead ofopting for a separate horse betting section, WilliamHill.com lumps horses inwith the other sports on the list. Even though it doesn’t have its owncompletely separate section on the website, horse racing does play a major rolein the Will Hill business model.

William Hill Racing covers all majortracks from around the world with fixed-odds and tote racing betting (pools)each day.

Selecting horses or greyhounds fromthe navigation menu takes users to the main racing page where a list ofupcoming races and popular tracks is displayed. From there, customers canselect individual races for the current odds or visit the tote tab forparimutuel style wagering.

Placing a straight up bet on anyhorse is as simple as selecting a horse and inputting an amount to bet. Theodds are displayed clearly and selecting a runner adds it to the betting slip toshow the potential payout.

Exotic wagers such as forecasts andtricasts can be made by selecting several runners and then choosing thecorresponding multiples option on the betting slip. This is not the mostintuitive way to build wagers, so some time will be spent figuring out how thebetting interface works. There is definitely some room for improvement in thatregard.

Features and Additional BettingOptions

A full racecard is provided for each racewith horse and jockey information, recent form from the Racing Post, previousodds, current price and starting price (if posted).

Head to head match betting is alsooffered, allowing customers to pick which of two horses will finish with thebetter place. Other types of wagers include insurance markets (bet on horse towin but get your wager back if your horse places) and betting without markets (toeffectively remove a horse from the race for determining your pick’s finalposition).

William Hill also provides a bestodds guarantee on all UK and Irish horse and greyhound races. Users who takethe listed price but whose horses run at a higher starting price will be paidat the larger price.

Live Racing Video

US, UK, Irish and South African horseraces and UK greyhound races are streamed live at no cost for all customers whoplace a wager of £1 or more on the corresponding race.

The biggest weak point in this areais William Hill can only broadcast live racing video to customers in the UK andIreland.

William Hill Casino

The casino at William Hill offers a large selection of slots,table and live dealer games, but it’s easy to miss large swaths of the collectionbecause navigation here is in complete disarray.

William Hill Casino is organized into four distinctsections, each listed separately on the main navigation menu and each featuringunique navigation menus of its own.

In total, there are four separate casino areas:

• William Hill Casino: Slots and table gamespowered exclusively by Playtech
• William Hill Vegas: Slots and table games poweredby various other providers
• William Hill Macau: Asian-themed games poweredby Red Tiger Gaming
• William Hill Games: Even more slots and tablegames powered by various providers

Each of the four casino areas atWilliam Hill provides a unique selection of slots, table games and live dealergames. In total, there are more than 500 games to choose from.

Online Slots

Slots account for the majority of thegame selection at William Hill Casino. Gamblers will find multi-reel andmulti-line machines, traditional 3-reel slots, video slots, an entirecollection of Marvel slots and about a dozen progressive jackpot games thatoffer life-changing amounts of money to anyone who hits the big one.

Variety in the “casino” section issomewhat lacking due to the nearly exclusive use of Playtech titles, but Vegasand Macau help on that end with games from additional providers.

The slots collection includes a healthyselection of progressive jackpot games. Top prizes range from a few thousandGBP/EUR and go as high as several million GBP/EUR.

William Hill Macau games featured anAsian them and are powered by Red Tiger Gaming. William Hill Vegas has a bitmore variety with slots by Red Tiger Gaming, NetEnt, Inspired Gaming, NextGenand others.

Table Games

Between the four casinos, William Hillhouses a larger than average number of table games. Blackjack, Caribbean stud,craps, roulette and many others are on offer. Again, navigation is a mess, soit is easy to miss table games. Gamblers should spend a little time exploringeach of the gaming areas to get a full picture of the table gaming options.

Live Dealer Games

Live dealer games occupy their ownarea on the William Hill website/app and customers can visit for a collectionof live dealer table games and game-show-style games.

The collection includes:

• Blackjack (many variations)
• Roulette (many variations)
• Dream Catcher
• Monopoly
• Deal Or No Deal
• Football Studio
• Lightning Roulette (game show style)
• Lightning Dice
• Baccarat (several variations)
• Side Bet City
• Casino Holdem
• Texas Holdem Bonus Poker
• Three Card Poker
• Ultimate Texas Holdem
• Caribbean Stud

Online Poker

As the largest site on the iPokerNetwork, William Hill Poker is home to thousands of players and manages to keepactive games at a wide variety of stakes. This is not just some minor additionto appease bored punters; this is a full-fledged poker site complete withdownloadable software for desktop and mobile devices, busy cash games and largetournaments.

The iPoker Network is one of thelarger networks in the industry and is home to a number of well-known pokersites. William Hill is the largest of these but having other sites on thenetwork helps keep traffic at high levels around the clock.

CashGames

The cash games at William Hill Pokerare offered in no-limit, fixed limit and pot limit formats. On the no limitside, games start at €0.02/€0.04 and go as high as €2/€4. Fixed limit gamesalso start at €0.02/€0.04 and go as high as €20/€40. The full list of gametypes offered includes:

• Texas Holdem
• Omaha
• Omaha Hi-Lo
• 7 Card Stud
• 5 Card Stud
• Razz

In terms of competition and gamequality, William Hill Poker feels about “average.” William Hill shares playerswith a variety of sites and therefore attracts all different types of players.Some are sharks just looking for a decent-sized poker site to grind whileothers are primarily punters who happen to wander in to the poker side of thingsfor some casual poker action.

In any case, William Hill Poker is abig enough site that players can pick and choose which tables they join basedon average % of players to see the flop and average pot size (both of which arelisted in the poker lobby for every table).

Tournaments

The tournament selection at Will Hillincludes everything from small stakes single table tournaments to large MTTswith €100,000 guaranteed prize pools. Speaking of which, William Hillguarantees about €5 million in prizes every month. That’s in addition to allthe regular tournaments with prize pools determined by how many players join.In summary, the tournament selection here is a major selling point.

William Hill Cabernet Review

Tournament types run the gamut fromstandard freezeouts to shorthanded super turbos. Players will find regularturbos, guaranteed events, satellites that award free entry to land-basedtournaments, knockout tournaments, rebuys and more. Buyins range from €0freerolls to €500+ high roller events.

Sit-n-go tournament are offered in avariety of formats as well. They host regular single table SNGs as well asheads-up, 6-max and multi-table SNGs. The popular Twister SNGS’s at William Hillrun just like normal 3-person single table tournaments except a randomizedprize pool gives you a chance to play for prize pools as large as 10,000 timesthe normal prize pool. For example, a €10 Twister SNG randomly chooses a prizepool of €20, €40, €60, €100, €200, €500, €1,000, €2,000 or €10,000.

You’ll also find Jackpot SNGs thataward progressive jackpots to players who are able to win multiple SNGs in arow. The more you win, the bigger the prize. The jackpot for some of thesesometimes reaches as high as €100,000.

Softwareand Compatibility

The poker software has its good andbad points. On the positive side, the PC download is a stable and fast-loading pieceof software that comes complete with all the features you would expect from amajor site on the iPoker Network. PC players should have a positive experienceat the poker room.

Recently, William Hill finally cameout with a no-download instant play option that works on all desktops – PC, Macand Linux included. It was frustrating for the longest time not to have anoption for Mac users, but they have finally fixed that problem. A full downloadfor Mac would be even better, but this works for now.

Mobile apps are available for Android and iOS users as well.

Bingo at WilliamHIll.com

William Hill is home to a large and active bingo community comparable to any other major bingo site. They host 75-ball, 80-ball, 90-ball and multi-format games of all different sizes. Players can participate in small games with a single winning pattern or test their luck in large games with multiple winning patterns.

A combination of friendly chat moderators and lots of active games keeps people engaged, chatty and fun to be around. The chat rooms are always busy and if there’s ever a lull in conversation, players can count on one of the CMs to spark things up again with chat games that award free tickets and bonuses.

Getting back to the actual games, William Hill hosts contests with cards that start as low as 1p. Customers will also find a number of BOGOF (buy one, get one free) games and frequent promotions to keep things new. Big jackpots happen frequently, with some promotions awarding up to €150,000 in prizes a week.

Williamhill Sportsbook Review

Customer Support, Deposits and Restricted Countries

Customer Support: Customers can reach customer support 24 hours a day, 7 days a week by e-mail, live chat and phone. William Hill has four different phone numbers and can speak about a dozen languages, so you shouldn’t have any trouble getting help when you need it. William Hill is practically a household name in the UK and they do a good job keeping the brand image healthy by responding quickly to customer issues.

Supported Currencies: William Hill offers full support of all the following currencies, which means players can maintain account balances, place wagers and receive payouts in each of these currencies. For customers who do not use oneo of the following currencies, William Hill can still perform currency exchanges at current exchange rates.

Deposit Methods: With about 40 deposit methods available, William Hill can get just about any one funded regardless of country or currency. The following is listed using GBP figures, but keep in mind William Hill is capable of accepting deposits in any currency.

Restricted Countries: William Hill is one of the most conservatives sites in the world when it comes to international law. As such, they have a fairly large list of restricted countries and territories. If you see your country on this list, take a look at our country-by-country list of betting sites to find a suitable alternative for your location.